8 Ways To Promote Your Landscaping Business

Owning a seasonal business such as landscaping, the bulk of your revenue is made in a condensed amount of time. This year, the coronavirus brought new challenges. Depending on where you’re located, certain states classified landscaping as a nonessential business. If you were forced to pause operations for a period of time due to the pandemic, you’re probably eager to make up lost ground and learn the best way to advertise a landscaping business.

Advertising can play a crucial role in getting new customers as well as staying top of mind with your existing clientele. As a small business owner, you want to get the most ROI for your spend. Luckily, you don’t need to have a huge marketing team on staff. Consider these eight ideas for small business marketing that can help generate phone calls and appointments.

1. Create an Online Portfolio

The most important step you can take to get more leads is to have a website. In fact, 90% of consumers use the internet to find a local business, according to a survey by BrightLocal.

Your website doesn’t have to be super technical; it should simply share the services you offer as well as photos of projects you’ve completed. Today’s website providers offer DIY templates, which make maintaining a professional-looking page easy. Or you can hire a…