10 Reasons to Create Content on LinkedIn

⚡️ It allows you to be visible to thousands if not millions of people

⚡️ These people will start to like/know/trust you (=personal brand)

⚡️ Warm up your leads: 83% leads aren’t ready to negotiate the first 3 months. This is how you bridge those months

⚡️ Attract tons of inbound leads (75% of my leads come from content And direct messaging, the rest are referrals)

⚡️ You can make prospects aware they have a problem And fulfill that need

⚡️ Your personal brand differentiates you from low-cost providers

⚡️ LinkedIn’s one of the easiest social platforms to go viral on

⚡️ The community is extremely receptive to good content and craving more connection

⚡️ You’re competing with boring posts instead of baby/puppy/wedding pictures

⚡️ Roughly 3 million people create 9 billion impressions per week, that’s what we deem as “attention arbitrage”